Nyra (pronounced n-eye-rah) is a new holistic gym situated in Rockhampton, Australia, founded by Jenny and Myra.The gym takes a whole-body approach to addressing fitness needs, emphasizing the integration of mind and body for overall wellness. Inspired by the concept of two elements coming together to form a stronger whole, I derived the name “Nyra” by combining the last two letters of each founder’s first name. For the branding I focused on reflecting their holistic approach, using minimal,
bond and earthy as visual keywords.
bond and earthy as visual keywords.
